Stock photos, replaced. Three image workflows for Universitätsspital Basel, including a new brand-distinctive style built from the ground up. Delivered as a prompt generator and style guide the in-house team runs independently.

Four stations. One question. Four participatory workshops for the City of Zürich at the After The Algorithm festival — citizens and city experts testing the visual language for a city-centre redesign.

A workflow, not a tool. An image production workflow for a European fintech, designed to outlive any single AI tool. Built around a prompt generator and a collection of on-brand images, with team training for independent running.

Same standard. New tools. An eight-week training programme for Amazon's Ring and Blink brand teams — designed so the team learns the workflow and the craft around it at the same time.

Campaign imagery for a year-round insurance brand programme — image production calibrated across multiple audiences and channels.

A visual identity that survives the move to AI-native production — brand development with applied guidelines for a Swiss bank.

Editorial retouching across the national rail brand library — image production at volume with a consistent through-line.

Internal pipeline for repeatable, on-brand customer imagery — workflow design and team handover for Die Schweizerische Post.

Product imagery placed into branded architectural contexts — generated, calibrated, retouched.

Copilot workshops for non-designer marketing teams — capability transfer that holds after the room clears.

Visual language exploration with AI as a primary tool — brand development for one of Switzerland's largest insurance groups.

Annual report imagery generated and editorially refined — image production across abstract and figurative registers.

Editorial image pipeline for time-sensitive newsroom output — workflow design for a major Swiss media house.

A photo-realistic city guide imagery library, season by season — image production for Zürich Tourism.

Multi-session capability transfer with the design faculty — training for the next cohort of AI-native designers.

A speculative tool exploring the future of cultural promotion — innovation work, exploratory in scope.

Studio-photo background replacement at campaign volume — image production for the Swiss sportswear brand.

Migration from prompting to a controlled, documented stack — workflow design for a global pharma team.